Where Business Ideas Turn Into Real Sustainable Income
Practical programs, real-world support, and community-backed resources for entrepreneurs and small business owners ready to move from stuck to started.
Growth With Structure. Support With Accountability.
The Business Readiness Program helps people build sustainable businesses through structured programs, hands-on guidance, and access to tools, mentors, and community support.
We meet founders where they are and help them take the next concrete step forward. No fluff. No gatekeeping. Just momentum.
Whether you’re validating an idea, launching your first offer, or stabilizing an early-stage business, our programs are designed to move you forward with clarity and confidence.
Built for Real Life. Designed for Real Results.
Our approach blends education, coaching, and accountability inside time-bound programs that focus on execution, not theory.
What Participants Get:
Structured programs with clear milestones
Practical tools and templates they actually use
Coaching and feedback from experienced operators
Community support and shared learning
Measurable outcomes tied to real business activity
"We believe progress beats perfection, and consistency beats motivation." - Jocelyn, President of BRP
Where it All Started:
The Business Readiness Program was created to close the gap between ideas and execution.
Too many people have talent, ambition, and ideas but lack access to clear guidance, practical tools, and supportive ecosystems.
We exist to change that.
Through community-backed programs and real-world support, we help founders build confidence, capability, and momentum without requiring them to already have money, connections, or perfect plans.
A huge thank you to all our partners and sponsors, they make sure all our programming is free to participants.
Featured Blogs
Is It Really Free? The Real Cost of Running a Startup Incubator
A transparent breakdown of the cost to run the Idea to First Dollar Startup Incubator, including per-cohort expenses, business survival data, and long-term economic impact using RIMS II-style modeling.
Look Inside: A Week Inside The Idea to First Dollar Incubator
Curious what the Idea to First Dollar Incubator really feels like week to week? See the time commitment, weekly rhythm, and support you can expect in this 8 week cohort.
Revenue Readiness
Pricing, offers, and systems designed to generate income, not just ideas.
Mindset & Momentum
Support that keeps founders moving forward through uncertainty, setbacks, and growth transitions.
Jocelyn Kopac
President
I created this program because I kept meeting people with solid ideas, real skills, and the willingness to work, but no clear path from idea to income. Too often, they were trying to figure it out alone or being told they needed more money, more confidence, or more credentials before they could begin.
Since 2024, I’ve had the opportunity to work alongside hundreds of local business owners and early-stage founders across Rock County as a free business consulting resource. That experience, combined with years of building and running businesses myself, shaped how this program was designed: practical, supportive, and focused on forward motion instead of perfection.
When you join the Business Readiness Program, you’re not just starting a business. You’re joining a community that believes progress is possible, support should be accessible, and opportunity grows when we build it together.
Real Stories, Real Impact
This initiative is for entrepreneurs like:
"Before joining this support system, I was stuck and unsure of my next move. Their guidance turned trial and error into confidence-building steps, and now I’m focused, determined, and ready to succeed!"
Rock County Wisconsin, 1 year ago
"With firsthand experience in chest trauma recovery, I am creating innovative products that offer both comfort and emotional resilience. I am ready to empower patients to heal with confidence and care."
Rock County Wisconsin, 1.5 yeara ago
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